Our Mission
USING THE
POWER OF SPORT
TO CHANGE THE WORLD
OUR MISSION
Our planet has a severe plastic problem, and now is the time to act. It’s predicted that by 2050, there will be more plastic in the sea than fish.
Driven by the media power of athletes, celebrities and influencers, Kick Out Plastic aims to raise awareness, raise funds and start making a difference at a local level on a global scale.
Looking beyond the tragic devastation that COVID-19 has wreaked around the world, we must take encouragement in how the vast majority of people have responded.
The strong sense of personal responsibility, solidarity and swift action taken by governments and communities across the board is exactly what we need in the fight against climate change.
Driven by the media power of athletes, celebrities and influencers, Kick Out Plastic aims to raise awareness, raise funds and start making a difference at a local level on a global scale.
Looking beyond the tragic devastation that COVID-19 has wreaked around the world, we must take encouragement in how the vast majority of people have responded.
The strong sense of personal responsibility, solidarity and swift action taken by governments and communities across the board is exactly what we need in the fight against climate change.
OUR OBJECTIVES
- To promote awareness of environmental problems and possible solutions.
- To raise money for local NGOs so that they can continue to develop projects that promote or embed sustainability within their communities.
- To encourage and support sports fans, players, clubs, authorities, leagues, sponsors and suppliers to reduce their reliance on single-use plastic and reduce their carbon footprint.
- To influence the professional sports industry to be a role model in matters of environmental protection.
- To freely share information on good practices and solutions that are good for the environment.
- To educate young athletes on the importance of respecting the environment.
- To create and generate content that resonates with the sporting community.
- To collaborate with media outlets and partners to increase attention and interest to the cause.